A full spectrum of marketing and public relation services.
Carroll Strategies is a full-service public relations and marketing company that specializes in a variety of services. From social media content and government relations, to video, crisis plans, campaigns and more.
Public Relations
Our award-winning PR campaigns win in the court of public opinion by getting your message out. Our messaging fights through the clutter and gets noticed by the people you want to listen. Our communications plans help you achieve your objectives, so your campaign will be effective. Whether it’s a press release or a press conference, we partner with you to win in the court of public opinion. See the over 80 awards we have won from the Public Relations Society of America.
Media Relations
We are media specialists. We know and respect the media, and we know how to get things done. Whether it’s TV news, newspapers, radio, internet or social media, we know the playing field and how to communicate. We pitch stories in an honest, straightforward way that the media appreciates and that gets results. We have the tools and we know how to get the job done.
Public Affairs
We design campaigns big and small to help our clients achieve their objectives. From showing public support for legislative issues, to reputation turnarounds, to informing the public about an initiative, our campaigns help our clients succeed. We leverage strategic communications tools including media relations and creative collateral to position the issue property and engage the community and build supporters. We then work to activate that support for with the public, industry leaders, and key decision makers to achieve success for our clients.
Government Relations
Carroll Strategies does not lobby on behalf of clients. However, we support your lobbying efforts with field activity and media that helps your lobbying efforts succeed. If you have an objective, either in Santa Fe or at one of the many municipalities, we can help you achieve that objective. In fact, creating the right atmosphere in the court of public opinion to help you with your government goals is one of our specialties. We’ve helped Walmart, Virgin Galactic, Celgene Pharmaceuticals, and Cyrq Energy find the right positioning for success with legislation and permitting.
Crisis Management
We are trained professional crisis managers with experience in hundreds of crisis situations. We are ready to support you in getting through your crisis – or planning for the inevitable. Our company specializes in handling the toughest crisis situations, including long-term reputation turnaround and short-term potential scandals. Our clients come out of a crisis stronger, and better positioned than when they went into it. We make your crisis go away.
Branding
Your brand is everything, and you need to make the most of it. We position your company, and in doing so create a space for your product or issue to break free and show itself in the crowded marketplace. Customers will see you differently, and know you for your specialized brand. We use a wide variety of marketing tools, research, polling, outreach, and market studies, to sharpen your brand in the public eye.
Advertising
Our team designs award-winning advertising campaigns that get results. That means increased sales, visibility or a better public image for you. We design campaigns that make a difference and ones that people remember. Our campaigns tell the world your story.
Design
Our award-winning design department creates superior ads, logos, branding, brochures, annual reports, and all forms of collateral. You can count on design that helps you sell your products, or gets your identity across in a dynamic way. Our design team works with you to find the most creative solutions. Your design will get noticed and appreciated.
Video & Film
You need a video for a presentation, or a film for a conference. We write, produce and direct your video or film. You need a TV ad? We shoot it for you. Whatever you need, we’re there with professional crews, great production values, and a video you can show with pride.
Polling
We are a full-service polling company that conducts public opinion research. From a baseline survey to a short tracking poll, we have the tools to get you the answers you need. We conduct live polls and auto response polls. The Carroll Poll tracks issues important to the public on a regular basis. We can identify your audience, sort your customers, or analyze your issue based on polling data we gather for you. Polling can be a great tool, and we know how to maximize your effectiveness.
Digital
We know the power of social media and how it can win you friends, influence, sales, and boost your public profile. We go beyond the basics to help you use tools to improve business contacts and engage with the people you most want to reach.