PR Tip of the Week

Carroll Strategies Public Relations Tip of the Week - February 1, 2021

Grand Canyon Typewriter

The Grand Canyon turned 100 this week, or we should say the National Park turned 100, as the Grand Canyon is 70 million years old.

StrategyTom CarrollMarch 1, 2019Public Relations, Grand Canyon, National Park, Anniversary

If You Want to Meet Someone, Fly Delta

Delta Airlines passed out napkins for people to flirt with strangers on a plane.

StrategyTom CarrollFebruary 8, 2019Marketing, Public Relations, Delta, Coca-Cola, Delta Air, Diet Coke., Diet Coke

Ditch Your Cell Phone for $100,000!

Are you ready to give up your smartphone? What if someone paid you $100,000 for one year of no cell phone?

Secret to a Long Life - Coors Light

Coors knows a good promo when they see it. When 101-year-old World War II veteran Andrew Slavonic was asked how he lived so long, he said cracking open a Coors Light every day at four o’clock.

Grill Marks on the Burger

Burger King had a problem - sales were down and people weren't downloading its app. So it came up with a new promotion. The ONE CENT WHOPPER.

Nebraska - Honestly, Not for Everyone

Nebraska had a problem. It was ranked 50 on the list of states people wanted to visit. Why? Flat, boring, lots of corn, no beaches, not a lot to do.

StrategyTom CarrollOctober 25, 2018Advertising, Marketing, Public Relations, Tourism, Nebraska

Cutting Edge Art (That Disappears)

"We got Banksy-ed," said Sotheby's auction house in Europe. At an auction in London on Friday, a painting by the England-based street artist known as Banksy sold for $1.3 million and then immediately self-destructed

StrategyTom CarrollOctober 11, 2018Carroll Strategies, Public Relations, Banksy, Art, Street Art

They're Loving It, The $25,000 That Is

Two Asian teenagers saw a blank wall at a McDonald's and realized that Mickey D's didn't have any Asians in their in-store marketing photos.

StrategyTom CarrollSeptember 27, 2018McDonald's, Carroll Strategies, Public Relations, Advertising

Coca-Cola goes CANNABIS

Coke's taking a hard look at bringing cannabis-infused drinks to the market. It was leaked this week that Coca-Cola is in talks with a Canadian cannabis company to infuse drinks with CBD, cannabidiol

StrategyTom CarrollSeptember 20, 2018Business Strategy, Cannabis, CBD, Coca-Cola, Coke, Carroll Strategies, Public Relations, Albuquerque, New Mexico

Re-Establish This!

We always tell our clients the best PR is to run a good company, an ethical operation, and then your story is a lot easier to tell. Well, Wells Fargo didn’t take our advice and opened millions (yes, millions) of fake accounts for unsuspecting customers

Responding to a Horrible Crisis the Right Way

As crisis managers, we manage crisis situations every week. We recommend telling the truth, active intervention, full accountability, real consequences, and a way forward.

StrategyTom CarrollAugust 17, 2018Crisis Communications, Crisis Management, Crisis Manager

ABQ, City of Murals

For those of us who drive around Albuquerque every day, there is a vague recognition that we are a city of murals, but no one, until now, has made it official.

StrategyTom CarrollJuly 12, 2018Murals, Albuquerque, Street Art, Public Relations, Carroll Strategies, MurosABQ

Baby Draft for NHL

Every year, there are a lot of drafts, the NFL draft, the NBA draft, the baseball draft, but there's never been a draft like this one. In Pittsburgh, they had a baby draft.

StrategyTom CarrollJune 27, 2018Strategy, Public Relations, NHL, PR, Albuquerque, Pittsburgh Penguins

PANCAKES BECOME BURGERS

For pancake lovers, the world turned upside down this week. IHOP, formerly International House of Pancakes, changed its name to IHOB, with the “B” standing for burgers.

StrategyTom CarrollJune 13, 2018IHOP, IHOB, International House of Burgers, Strategy, Public Relations, PR

Catching a Buzz with Coca-Cola

Smirnoff. Jack Daniels. Coca-Cola??? Well, maybe. Coca-Cola has launched its first three alcohol drinks, calling them lemon flavored "alcopops," with alcohol content ranging from 3% to 8%.

StrategyTom CarrollJune 6, 2018Coca-Cola, Strategy, Public Relations, PR

Sit and Don’t Buy at Starbucks

One incident can spark a revolution. Last month, two black men hanging out at a Philadelphia Starbucks were denied use of the restrooms and asked to leave when they didn't buy anything. An employee called the cops and the men were arrested

StrategyTom CarrollMay 24, 2018Starbucks, New Policy, Public Relations, Strategy, PR

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